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Head of Marketing / Growth Hacker

USD $80,000-120,000 base salary + protocol tokens.

About STFX

STFX is a DeFi & SocialFi protocol focused on short-term asset management. Our goal is to pioneer a new segment of DeFi and make asset management on the blockchain more fun and in line with the demands of the industry.

The Opportunity

STFX is seeking a growth hacker who can work in order to expand our marketing initiatives and following. This role will be a highly visible role within the organization to build hype for the upcoming STFX product. The ideal candidate will possess strong knowledge and passion for all things DeFi.

Your Goals and KPIs

– Grow our Discord members.
– Grow our Twitter followers.
– Grow our STFX dApp user base.

Roles and Responsibilities

– Growth Hacking of all kinds.
– Growing our Discord significantly.
– Set goals for both Discord & Twitter Growth + measure and track growth and engagement
– Developing social media program and calendar.
– Initiating, interacting and moderating Discord discussions.
– Creating passionate, engaging and unique content for our Twitter, Discord, Medium.
– Create user tutorials, articles, technical content, and guides that give users a concrete understanding of STFX.
– Manage our day-to-day online presence.
– Hiring a global team of community managers.
– Running monthly community calls, AMAs, virtual events, Twitter spaces and Discord Chats.
– Actively ideating with the Strategy and Operations leads in devising new growth and marketing tactics; always thinking of creative ways to help spread the word.
– You should be a self-starter and be capable of self-directed work.
– Share with the team what you have accomplished at the end of every work day.
– Thought leadership on issues in the DeFi space via twitter and the STFX Medium blog.
– This role will require you to host events on our Discord. Things from community game nights to friendly competitions and Q&A’s with the STFX team & valued guests.

The Ideal Candidate Should Have

– Experience growing DeFi communities to thousands of members.
– 2+ years of experience in Community / Marketing / Growth in the Crypto industry.
– 3+ years of DeFi / Crypto / Web3 / Ethereum / Trading experience.
– Proven track record of growing crypto-related Discord servers to thousands of users.
– Proven track record of growing crypto-related Twitter pages to tens of thousands of followers.
– Proven track record of growing crypto-related dApp / protocol user numbers.
– Expert-level and up-to-date knowledge of the crypto / blockchain / DeFi ecosystem, trends, products, dApps, news.
– Very strong knowledge of Growth Hacking.
– Strong knowledge of trading, investing, perpetuals, futures, etc.
– Experience planning and executing marketing campaigns which had led to effective and trackable growth.
– Experience running community engagement campaigns such as giveaways, raffles, competitions, tournaments, virtual events.
– Native English speaker, with excellent writing and speaking skills.
– God-tier Meme Lord & shit-poster extraordinaire. A great sense of humor.
– You should love community-building.
– The ideal applicant cannot be shy and will need to be funny, charismatic and comfortable in public facing environments.
– BONUS points if you yourself have a decent Twitter following.

Perks

– Remote first — work from anywhere.
– International Team meets several times a year.