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Social Media Manager

You will be part of the team at Luno which is responsible for all social media content distribution, community management, and reporting across multiple regions…...

The world is changing. We all want something different.

At Luno, we see you as an individual, and we want to unleash your potential and empower you to become the best possible version of yourself.

Luno welcomes crypto lovers and crypto newbies. You – just like everyone in the world – are on your own unique crypto-learning journey.

We are a mission-driven cryptocurrency company that is building more open and equal access to the future of money. You don’t have to know lots about crypto to be interested in joining us, you just have to feel that upgrading the world to a fairer financial system matters, and that you’d like to be part of this global change. We’re a passionate and committed team taking on a challenge of epic proportions. Like the first moon landing, it requires a special kind of people working together with unusual skill, focus and determination. We need the best team on board for our mission.

If that sounds like a culture you’d thrive in, then we are excited to hear from you.

A little about us

Luno means moon in Esperanto, we chose the name because at night, wherever you are in the world, you look up at the same moon. We believe in the power of working together, as one team, across borders, with clear focus and shared purpose.

Our popular mobile app and website helps people around the world grow and manage their money using the world’s most mature cryptocurrencies: Bitcoin, Ethereum and USDC. We’ve processed over $21 billion to date.

Over 7 million customers across 40 countries have chosen to hold their crypto wallets on Luno because we offer a delightfully simple experience and bank-grade security.

We’re part of the Digital Currency Group, named in 2021 as one of TIME magazine’s 100 Most Influential Companies, in the “Disruptors” category alongside Tesla, AirBnB, SpaceX, Peloton. TIME noted that DCG is “mainstreaming cryptocurrency” .

We’re proud to be one of the world’s most international cryptocurrency teams, with colleagues from 43 different nationalities working across South Africa, Indonesia, the United Kingdom, Malaysia, Nigeria, Australia and Singapore. Financial inclusion is part of our mission, but on a deeper level, inclusion is a way of life, and a way of work for us. It is part of who we are as a company, and a group of human individuals.

The role in a nutshell

You will be part of the team at Luno which is responsible for all social media content distribution, community management, and reporting across multiple regions and on various platforms. This will mean working closely with our brand engagement team to see their creative campaigns come to life at a local level, partnering with the customer success team to drive customer satisfaction, as well as championing industry and topical engagement with our communities in order to support our marketing efforts. You will report into Jennifer within the marketing team. You can meet her here .

The mission will involve

Deeply understanding both the global brand and local communication goals and using all moments of community engagement as an opportunity to further them both.

Be the voice of the Luno brand across all social media channels. You will be our audience’s online concierge to all things crypto and Luno in order to drive an increase in positive sentiment and brand advocacy. To succeed you will respond to all incoming queries, requests and complaints, tailor responses to each individual that is engaged with, offering two-way genuine communication, follow crisis comms procedures should an incident arise, create synergy between the content we publish and the engagement in the comments, Collaborate with your peers across the timezones to ensure a seamless handover and deliver a 24/7 community management experience for customers.

Partner with global and local marketing stakeholders to help craft the content calendar for the markets in your remit, manage publishing across all channels and compile regular and ad hoc social media reports on wins & misses.

Share best-practices across your team, exploring new tools and processes, helping to develop efficient workflow.

In the first six months you will:
Undergo basic training to become a fully fledged employee at Luno, including marketing onboarding and basic customer success training in order to gain a good understanding of all systems.

Get to know our content and channel strategy in order to best represent Luno on social media channels and take over day to day social media management.

Audit our current social media channel engagement and communities, providing recommendations and plans for improvement. Report back on community engagement to stakeholders, identifying opportunities for change and growth.

Behavioural Attributes:
Leads Change: Takes control and exercises leadership. Initiates action, gives direction and takes responsibility to ensure delivery of objectives/goals/tasks/projects.

Critical Thinking: Provides evidence of clear analytical thinking. Gets to the heart of complex problems and issues. Applies own expertise effectively. Quickly learns new technology. Communicating well in writing and can explain complex technical analysis to a non-technical audience.

Creative Thinking: Open to new ideas and experiences. Seeks out learning opportunities. Handles situations and problems with innovation and creativity. Thinks broadly and strategically. Supports and drives organisational change.

Plans and Organises: Plans ahead and works in a systematic and organised way. Follows directions and procedures. Delivers within the agreed time frames.

Delivers Results: Focuses on results and achieving personal work objectives. Works best when work is related closely to results and the impact of personal efforts is obvious. Shows an understanding of business, commerce and finance.

Performance and Delivery: Focuses on results and achieving personal work objectives. Works best when work is related closely to results and the impact of personal efforts is obvious. Shows an understanding of business, commerce and finance.

The ideal Lunaut for this role will have:
A relevant degree or national diploma.

3 years of experience in social media management.

Experience using social media engagement, reporting, and listening tools.

Good spelling and grammar, with a keen eye that pays attention to detail.

Excellent written communication skills, with an understanding on how to translate complex topics and technologies into easy to understand messaging.

Empathy and the ability to relate to others.

Good time management.

Initiative, knowing how to problem solve and think quickly on their feet.

The ability to work well in a team.

Life at Luno

If you’re looking to work on something truly global and disruptive with a forward-thinking and ambitious team that highly values diversity, teamwork, and the continuous quest for excellence, then this is an opportunity for you.

Like the majority of the companies, Luno is currently working remotely to keep our employees safe, which means you will not be physically, but virtually onboarded for now!

Live long and prosper. We’ve got you covered with excellent private medical insurance.

You’ll be able to continuously up-skill yourself with access to free courses on Udemy, Coursera and Codecademy.

For the crypto fans among you (should be everyone!), you’ll pay 0 fees with Luno from the day you start

Generous maternity / paternity leave.

An annual inspiration day , over and above your annual and public holiday leave… for that pottery course you’ve always been meaning to do!

Work with a globally diverse team of hardworking, ambitious and friendly people on something that will truly revolutionise the financial world.

We have virtual cooking, dancing, drawing and house planting classes hosted by our Lunauts to break up your day and work that other part of your brain.

Work is important, but your mental health should always take priority . At Luno, we do everything we can to make sure you lead a healthy and happy life. That’s why Luno gives you free access to Headspace – a full library of guided meditations, sleep stories, and music.

We are an equal opportunity employer and value diversity at our company. We do not negatively discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.