Head of Mobile

LATOKEN is a crypto exchange leading startup tokens market with 250+ primary placements and 1000+ assets. Our active users grew by 8x in 2021 to 3M+ accounts including 1.5M+ mobile with 30K+ 5 stars

LATOKEN is a crypto exchange leading startup tokens market with 250+ primary placements and 1000+ assets.
Our active users grew by 8x in 2021 to 3M+ accounts including 1.5M+ mobile with 30K+ 5 stars reviews.
We have the top trust score in the global list of exchanges Coingecko (https://www.coingecko.com/en/exchanges) and are rated top 20 among 588 other exchanges.

We are building the next capital market – the “Amazon of Crypto” where it is easy to put an asset to the marketplace, discover, and buy or sell. In other words, we are opening the door for the next billion traders to the next million digital assets from cryptocurrencies to equity, commodity, and real estate markets.

We are doing this to unite the global population for humankind’s prosperity. Those who own tradable assets benefit from the growth of the global market. Their brainpower and investment decisions focus planetary resources to build a better future. The more people will become stakeholders of the future, the better it will be.

This becomes possible today as blockchain tech solves the property rights problem without armies and political force. Thus people around the world can open an account as easily as in a social app and have their rights protected.

Our culture is for champions living to change the world and are free to overdeliver toward the mission.
We are acknowledged by FORBES (https://www.forbes.com/sites/laurabegleybloom/2022/01/31/work-from-home-or-anywhere-top-30-companies-for-remote-jobs-in-2022/?sh=49e442127963) as one of the top 30 companies for remote jobs in 2022. We offer a generous stock options package, competitive pay, and stellar growth with the dawn of the web3 era.

Here is our backlog (https://sharing.clickup.com/b/h/6akqk-11445/febd53f0c90fb05) and a full list (https://t.me/LATOKEN_hiring_bot?start=_breezy) of open jobs.

Role: Head of Mobile
Unit: Mobile
Mission: App loved by users to learn crypto, trade & pay on the go.


  • Story: People around the world need app they love easy to open an account, buy and learn crypto, trade & pay on the go so they can manage financial life at their fingertips.
  • Goal: Till Q2’22:
    • 1M 2M mobile installs.
    • 10k 50k daily mobile payers on weekly avg.
    • 50% 80% month-of-month retention rate of app launchers.
    • Top 5 for popular crypto search queries in top 10 countries by LATOKEN users.
    • Top 5 in the financial and crypto category in top 10 countries by LATOKEN users.
  • How:
    • Optimize Google Play and Appstore performance.
    • Reinforce referral program performance.
    • Reinforce retention from push and Telegram notifications.
    • Implement and improve P2P, Staking, LA card for payers.
    • Implement and improve Public Equities and Futures for traders.


  • Vision : Long-term planning and preparation of a detailed backlog for the next 3 months.
  • Funnel : Continuous funnel optimization: acquisition, activation, retention, revenue, referral.
  • Managing mobile teams : Supervision and organization of mobile product development and support teams.
  • Viral growth : Provide a blitzscale growth through viral mechanics and word-of-mouth marketing.
  • Deepest analytics : Constantly analyze the results of experiments in the smallest detail to accurately plan further actions.
  • Hire champions : Hiring the best developers and analysts who don’t need micromanagement.
  • Customer development : Problem and solution interviews with users from different countries for a deep dive into their experiences.
  • User research : Pre- and post-release user experience research.
  • ASO : Bring mobile app to the top of Google Play and App Store in the financial category.

Requirement skills and experience:

  • 5+ years as a product manager with several cases of significant growth driven by you.
  • Understanding of the crypto industry and the major products on the market.
  • A deeply analytical mindset and track record for making data-driven decisions on priorities.
  • Experience in preparing and conducting A/B tests (can describe conducted experiments in detail).
  • Experience in analytical systems (Segment, Amplitude, Mixpanel, Firebase, or similar).
  • Customer development experience.
  • UX/UI, marketing or payments systems experience.
  • SQL skills for analytics.
  • Alignment with our core values: never quit on your way to outcomes, clear communication, constructive conflict, and continuous learning.
  • Experience in a high-pressure environment with multiple stakeholders.
  • At least B1 English.


  • Experience in ASO optimization, achieving top positions for popular searches in app stores.
  • At least one case of exponential growth driven by you.
  • Finalist of a regional olympiad or top-tier university technical honors graduate.


  • Build the future. Level up the financial system. Put it at fingertips, so everybody can use the money to build and be a stakeholder of the future.
  • Culture. Level up your and our culture until we and the world have advancement in culture deserving be spread with our products. We call it visionary doers culture.
  • Raise the bar. Any hire raises our bar, and you will be the bar raiser for us and newcomers.
  • Be stakeholder. You build a product helping people’s success. People pay for it and you get a stake of these future payments as a LATOKEN shareholder.
  • Lead. We are the largest in the world “IPO” platform for digital assets.

Feel a great fit – apply now or forward to a great candidate.

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