Brand and Content Marketing Manager

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Binance is looking for our next Brand and Content Marketing Manager covering the UK region. This position will be responsible for planning and creating a key content strategy for the region.
With the end goal of driving key engagement and brand awareness, you will be crafting Marketing assets tailored for online, social media, direct marketing, and channel partner marketing purposes. Exceptional copywriting skills, preferably gained within a Crypto/payments/B2C tech or very similar environment, are therefore a must. Ideally, you will be comfortable in being the brand custodian for the UK region.

Responsiblities

    • Create and execute a content marketing strategy to generate compelling content to increase brand awareness, drive leads and engage our thriving community.
    • Lead content marketing initiations including blog, newsletter, and industrial event.
    • Support the content review of all marketing content material from the local marketing team.
    • Work closely with SEO, Product Marketing, and Communications to define and drive product and educational narratives.
    • Work with content strategists across the organisation to ensure excellence with regard to consistency of tone and language across the full customer lifecycle.

Requirements

    • Minimum 3 years of relevant experience in content marketing, preferably in the crypto/payments/tech industry.
    • Excellent command of British English language and grammar.
    • Comes with a successful track record in leading content / Brand strategy and its brand direction
    • Incumbent comes a flair for creative copywriting & storytelling.
    • Able to work confidently in a rapidly changing, fast-paced, and results-oriented environment where a high degree of flexibility is required.
Conditions:
・ Competitive salary
・ Flexible working conditions
・ Flat organisation
・ Great Locations with a highly talented and international colleagues
・ Be a part of the exciting future of the crypto-currency revolution and work on the world’s no.1 crypto-currency exchange!

About Binance
Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.